<aside>
🙏 Make a copy of this template to create your campaign.
</aside>
Briefly describe the goal of the campaign. What type of apps/builders are you looking to attract? What ecosystem outcomes are you aiming to achieve?
<aside>
TO FILL OUT
</aside>
Define the primary impact metric (Impact Metric) to incentivize. Common Impact Metrics include: Daily Active Users (DAUs), Net new TVL, Transaction volume (# transactions), Unique wallets, etc. Aim for a robust definition of your metric, e.g. by incorporating any risk mitigation.
<aside>
TO FILL OUT
</aside>
What types of builders/apps are a good target for this campaign? Is the focus on consumer apps? Wallets? Social? DeFi? Mobile? List any examples.
<aside>
TO FILL OUT
</aside>
How will rewards be calculated? % of protocol revenue (rev share)? Flat rate per unit of impact? Hybrid (e.g. 0.5% of TVL + $0.20 per DAU)?
<aside>
TO FILL OUT
</aside>
The parameters below will be used to set up your campaign's Divvi RewardPool smart contract.
| Parameter | Description | Your Divvi campaign |
|---|---|---|
| Token | Token Name / Symbol & chain(s) in which rewards will be paid | TO FILL OUT |
| Total Budget | e.g. 100,000 USDC / x token | TO FILL OUT |
| Timelock | e.g. 90 days | TO FILL OUT |
| Distribution | When will rewards be distributed. | Builder rewards are unlocked and paid weekly via Divvi |
| When would you like to announce? | TO FILL OUT |
|---|---|
| Assets that you plan to create. e.g. Campaign branding assets, Landing page, Video, etc. | TO FILL OUT |
| Do you have design resources/ bandwidth? | Yes/ No |
| TO FILL OUT | |
| What channels will you promote on? | TO FILL OUT |
| Divvi channels | Divvi blog, Twitter, Farcaster, Discord & Telegram. |
| Divvi marketing contact | Rochelle Guillou: @rochelle228 on Telegram |